Facebook Groups

Yesterday Facebook announced the revamp of Facebook Groups. Previously, this was a little used product that Facebook had to offer. Now, with the revamped product, groups can be used by almost everyone.

Personally, I believe this move was made because Facebook was getting "too big" and the use of groups can bring back a feel of small groups, just like it did when Facebook was launched only to Universities. Now you can have a group for your book club, fantasy football league or even for your immediate family to stay in touch.

Some noteable features:

• No longer used by brands (Brands should continue to use Fan Pages)
• Group Chat
• Less emphasis on the admin
• Notifications will be made to the group on all posts
• Opt out: once added to a group, users have the burden of opting out on their own if they don't want to be included in the group (Possible problems)
• Docs: Upload a document and get a group to collaborate on it.

Basically "Groups" allow you to create your own social networks within Facebook, meaning you can create your own Facebook within Facebook. I expect a bit of backlash because nobody likes change, especially with the "opt out" default setting. I have already created my own personal group for my fantasy football/baseball leagues and can see the advantages already. Watch the video above for a quick tutorial.